Mediclinic Retirement Fund Animation 

THE BRIEF

Mediclinic briefed Boost Collective to design a creative internal communications piece that would grab the attention of all staff and convey an important message around the new employee retirement age.  

THE SOLUTION

We proposed the creation of a quirky 2D animation featuring two characters, each with a different perspective around what it means to retire well …

THE RESULT

The end result was a tongue in cheek, but compelling story that communicated a factual piece of information – and also encouraged staff to wisely consider how to best plan for their retirement, without being ‘preachy’.